• USA And Canada Heavily Reliant On Cross-Border Trade

    The supply chains of North America are highly integrated with manufacturing plants, warehouses, distribution centres, and material suppliers on both sides of the Canadian-USA borders. At least 80% of trade is moved through land using cross-border trucking that can efficiently move goods that are critical to maintaining tight schedules and are very important to the movement of finished products and raw goods.

    While the efficiency of cross-border trucking is very critical, international safety and security at the borders are equally important. There must be secure processes in accomplishing documentation and inspecting various requirements to minimize congestion and border delays. To further improve efficiency and effectiveness at the critical crossings, many major factors that cause delay at the borders must be immediately addressed.

    The importance of cross-border trade to the national economies of Canada and the USA

    Canada and the United States have always enjoyed a unique economic partnership. Both countries have done more business with each other than any country in the world. Canada is the USA’s largest goods trading partner. US exports of agricultural products to Canada from prepared foods, fresh vegetables and fruits, snack foods, and non-agricultural products amount to billions of dollars.

    US exports to the private sector include professional services in the fields of telecommunications, accounting, and travel. Meanwhile, the USA is the largest market for Canadian exports that include snack foods and chocolates, fresh/chilled/frozen meats, vegetable oils, live animals, and processed fruits and vegetables.

    The USA is also the main trading partner of Canadian provinces like Quebec, New Brunswick, Nova Scotia, and Quebec. On the other hand, Canada is the major trading partner of states that include Michigan, New York, Vermont, and Maine. Jobs in the aforementioned states are highly dependent on the trade and investments of Canada. Cross-border trucking companies are also reliant on the movement and delivery of goods to the market.

    The most efficient services are offered by Titan Transline to customers in North America. Customers can expect superior results, unprecedented dedication and attention to detail, and seamless execution from the team. The company operates with an unwavering commitment to establish cost-effective solutions when planning logistical needs.

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  • Google’s Push For Privacy Draws Scrutiny From US Legislators

    Google’s plans to phase out third-party cookies, the most commonly used tracking tool for ads, has garnered concerns from US Justice Department Investigators who’ve been asking executives and experts as to whether or not the change from Google would hobble its smaller rivals.

    Back in 2020, Google announced that it would be banning cookies in Chrome as a user privacy measure, with more details being revealed as time passed. As a result, online ads rivals have complained about losing third-party cookies due to the fact that it’s so commonly used as a marketing data-gathering tool.

    The US Justice Department Investigators have made inquiries on the matter, asking whether or not the tech company is preventing rival ad companies from tracking users.

    The latest conversations about the matter show that officials and legislators have been tracking Google’s projects in the global online ad market, which makes sense, due to the fact that Chrome accounts for 60% of the total market share. As for global online ad revenue, Google and Facebook account for 54%.

    The inquiry by the US Justice Department noted that this might not lead to legal action, though it remains to be seen. Executives from at least a dozen companies from different sectors have talked with the investigators, according to reports.

    Notably, the US government has been looking at Google’s search and ad businesses since-2019, and, in October 2020, it filed a lawsuit against Google accusing anti-competitive tactics from the tech giant.

    Google has insisted that these changes are for user privacy but, regardless, marketers like king kong sabri suby have been watching it closely due to the company’s large market share.

     

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  • How Local SEO Is Affected By Online Reviews

    Online reviews have become an essential part of any business. With more and more people spending their time online, the reviews posted on sites have become more powerful than ever.

    Not only do reviews do so much to influence potential customers into patronizing a brand, but they’re also watched closely by search engines. Online reviews are now a major factor in SEO, one of the biggest aspects that determine how well a site ranks in SERPs.

    Here are the ways online reviews affect SEO.

    Bot food

    If your brand has a good online reputation strategy, then you’ll get fresh reviews regularly. Fresh reviews mean fresh content, which is the lifeblood of any SEO campaign.

    Reviews posted regularly provide fresh content for the search engine bots to crawl through and enjoy. If those reviews about you are posted on the big names like TrustPilot or Yelp, then they’re all the more effective.

    Can be good quality

    SEO is more than just ensuring the bots have food, it’s also about providing quality content for search engine review teams.

    The people behind SEOs look at the site to see if it’s trustworthy, looking for things like authority, veracity, expertise, and the like, which are only earned by providing excellent customer content.

    Negative reviews aren’t all bad

    With the emphasis on good reviews, it’s easy to assume that negative reviews should be avoided at all costs. The good thing about bad reviews is that, on their own, they don’t actually degrade search engine rankings.

    Negative reviews are a natural part of any business operation, and any review, positive or negative, are carefully analyzed in order to ensure their veracity and credibility. Search engines also look at how businesses handle these things, as a sign of expertise and trustworthiness. A good king kong SEO review is, well, good, but a bad one can also be good if you handle it right.

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  • The SEO Impact Of Online Reviews

    With the vast majority of customers looking to online reviews for information to help them with their purchasing decisions, it’s no surprise that online reviews are used in a lot of things by marketers and businesses.

    If you’re looking for some insight on the matter, here are some ways online reviews affect SEO.

    Trust in customers

    Google actually uses reviews as customers do; they use it to see if a brand or product is trustworthy.

    Positive reviews tell Google that a company has not only interacted with real customers but that they also meet the demand of customers. Negative or mixed reviews, meanwhile, tell Google that your brand isn’t providing the best solution, meaning that it lowers your search engine ranking as a result.

    Better traffic and conversion

    Customers trust reviews, so any site that has good reviews gets more visitors, meaning better traffic.

    Better traffic, in turn, tells Google that your site is valuable and worth putting high on their search engine rankings.

    Another thing worth noting is that, as long as your site’s pages provide what potential clients look for, it’ll get better conversion rates, which is another factor that Google uses for SEO ranking.

    Branding

    The easier for a search engine to understand a site, as well as its offerings, the better the site ranks. That means that keywords, which search engines prioritize, are valuable.

    This is where online reviews come in. When a site has a lot of king kong SEO reviews, it means that Google has a lot of content to crawl through regarding that topic, which comes packed with keywords that search engines can use to learn more about the site.

    It’s free marketing.

     

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  • How The Global Pandemic Changed SEO

    Marketing a business during turbulent times is more difficult and challenging. In some significant ways, the coronavirus pandemic has changed SEO. Keywords related to health news from high-authority websites dominated search results in 2020. Trusted institutions that provided high-quality content like WHO, CDC, and FDA saw a massive increase in their visibility.

    Even if misinformation was rampant on social media platforms, Google algorithms ensured that misinformation did not surface. Before the coronavirus pandemic, Google has started to implement changes to its algorithms to make sure that trustworthy information will be disseminated. Google also wanted to reduce fake news in search results.

    The global pandemic has brought SEO to the forefront of almost all businesses worldwide. Most companies that have a digital team will definitely focus on the results that a digital marketing program can drive. If SEO was in the spotlight before the pandemic, it is expected to perform more when things return to normal.

    Digital marketers that use SEO were extremely busy in 2020. They have to create content and get it ranked while directing site visitors to a funnel of some kind. 2020 will be a hard reminder that SEO really matters and success can be achieved only if teams work together to understand the various needs of a business.

    You can checkout king kong SEO review to understand how the digital marketing agency adapts different SEO strategies to ensure that their work will optimize sites. There are strategies that make content easy to use and navigate on mobile devices. Low-quality content is reduced particularly those that do not generate traffic and visibility.

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  • The Growing Trend Of Shoplifting To Survive

    Many people are not aware that even if a shoplifting charge is dropped or diverted, disclosure will be required on a Canadian immigration application. If a shoplifting case is not handled properly, the applicant can lose his credibility. Donich Law helps resolve shoplifting charges without a criminal conviction to protect their client’s future.

    Early in the pandemic, Joo Park has noticed a concerning change in the market that he manages in downtown Washington. At least once a day, someone would be slipping a package of meat, a bag of rice or food item inside the shirt or jacket. Large amounts of diapers, shampoos and laundry detergent would disappear from the store shelves.

    Shoplifting has more than doubled at the Capital Supermarket even if employees have been stationed at entrances. Shoppers were instructed to leave their backpacks up front while high-theft items like hand sanitizers and baking yeasts were displayed in more conspicuous places. Park seldom calls the police because people are hungry due to high unemployment rates and economic uncertainty.

    People are stealing food to survive since the pandemic begun. What is being taken are usually staples like bread, pasta and baby formula. Shoplifting is a low-impact crime because people are stealing consumables and items for babies and children not TV’s or high value stuff. The crime is more pronounced in areas with high joblessness.

    Jean from Maryland did not qualify for unemployment benefits and was denied food stamps. With no stimulus aid and all her savings gone, Jean begun to sneak food into her son’s stroller while shopping at the local Walmart. She would take stuff like ground beef, rice and potatoes but would pay for smaller items like M&M’s. She knew that shoplifting is wrong and she might get into trouble but she hopes that God will understand.

    While Donich Law does not condone shoplifting, it understands that many people are falsely accused of committing the crime. In some instances, the store security has simply made an honest mistake. Clients seek the services of a criminal defence lawyer after being held for hours by store security or physically mistreated by undercover operatives.

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