Category Archives: Marketing

Investors Expected To Arrive At The Biggest Auction In Gold Coast

A hassle-free experience is guaranteed if you work with marquee hire in Melbourne on your real estate event. It is common for real estate events like auctions to be attended by a large number of people. The event requires products and services as well as lots of attention to detail to ensure its success.

The biggest auction event will be held in the Gold Coast of Australia this year. Up to $40 million worth of property is expected to change hands within a single day next week. Investors and potential migrants will all be heading towards Queensland to be able to bid on the auction event.

A significant part of the crowd is expected to come from Sydney and Melbourne because they want to capitalize on the Gold Coast’s thriving market. Ray White Surfers Paradise organizes the yearly event where it routinely auctions more than 100 properties within a day.

According to chief executive Andrew Bell, most of the interest is coming from out of town. More than 50% of the people who arrive for open homes come from Sydney. Most of them are investors who are looking for a property to rent out. Most of them want to move out from the NSW capital because it is expensive.

People now prefer the Gold Coast to Sydney because it is a viable relocation destination. There are high paying jobs because the city has diversified. The economy of Gold Coast has become very broad-based, a change from years ago when the economy was dependent on service and retail.

According to Mr. Bell, the numbers are a little bit shy of last January’s record of 135 properties up for auction because the market has tightened. There is high demand but properties are not being replaced as much as they are being purchased.

Real estate events are not the only events that are supported by marquee hire in Melbourne because they have the resources and expert staff for parties, weddings and other gatherings. There are different sizes of marquees that can be hired, catering equipment, tables and chairs, lighting systems, complete dining settings, disposable items, table linens and décor.

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3 Excellent Ideas For Promotional Merchandise

Every item you see near you can be used and given away as promotional merchandise. To make the promo item effective, make it a point to order high quality products and make sure that you order it from a supplier that prints logo with excellent craftsmanship and quality. Your promotional items will be rendered a failure if they will not be used by your targets. The types of promo items you give away also have something to do with your promotional success. Your targets will not use the item if it is not relevant or useful to them. Here are some of the most successful promotional items that you can also give out to your targets.


Mugs are some of the frequently used items at home or in the workplace. By giving away high quality and well-designed mug as your promotional merchandise, you can be sure that the item will endorse your brand for the longest time. It will continually remind your customers and the people are them of your product because of the item.

Small items

Small tokens such as pens, key chains, coasters, stickers or decals and lanyards are some of the most handed out promotional products. One reason is that they are affordable yet they are guaranteed effective and useful to customers. Giving away small items is not only cost effective; you can also reach more prospects since you can order more with a smaller budget.

Tee shirts

Check your closet and for sure you have one of those promotional tee shirts that have been with you for several years now. Promo tee shirts are effective since you can have your customers as your voluntary brand ambassadors and if you would give out high quality shirts with your logo or tag line on it, there is a higher chance for the shirt to be worn in public giving your brand more exposure.

Buy your promotional merchandise from reputable suppliers to ensure impressive quality without ruining your advertising and promo budget. Ask for cost estimates and look for free shipping to lower the overall costs.

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Online Marketing Trends For 2017

2017 is a year when everything seems to change so fast. From LED TV to the TV with the curved screens. From the usual rectangular-sized smartphones to the ones that curves, too. Everything nowadays is changing at a rate that if you stop following trends even for a second or two, you will be left behind in a flash and catching up is a huge challenge. It’s practically the same banana when you are at the helm of your business’ marketing department who have one primary objective: to make sure that the products and services that consumers can avail from your business, will continue to attract interested consumers in the long run. In doing so, a responsible marketing head should always make it a habit to keep track of the popular marketing trends that are being picked up on by professional marketers across the globe because these trends have been proven to be useful in maintaining a high interest level from consumers towards your business in general.

As mentioned, 2017 is all about the newest tends in almost everything that matters in life and it includes the newest online marketing trends for this year that are being picked by every single marketing professional across the globe. Below are just some of them:

  • Since almost everyone in the globe has a smartphone in hand, it’s recommended that you employ having an optimized website for your business that can be accessed even by mobile users without any lags or errors. You see, this is one major problem that many businesses around the world have been enduring. Yes, they have a website that allows online purchase but, some users are having difficulty in accessing the site especially on mobile devices because the site is not optimized for mobile uses. And this problem can cause major loss in sale numbers. Research says that a website that is not optimized can lose up to 1 trillion US dollars’ worth of potential sales.
  • Engage yourself in content marketing. You can do this by offering free advice and tips to consumers. In addition to this, practicing good content marketing habits will enable your business land in the desirable first page of Google in terms of SEO and search rankings.

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High Demand For Industrial Real Estate In Metro Vancouver

In the real estate industry, there are days when a real estate agent has to show clients new properties, attend morning meeting at the office to follow up on contracts and be present at a luncheon date with a fellow agent. Yes, indeed, even real estate agents need proper time management strategies to ensure that their day is organized and productive.

According to Ryan Beedie, president of Beedie Development Corp the current industrial real estate market is so far the strongest that the veteran company has ever experienced. Only 2% of Metro Vancouver’s approximately 200 million square feet of industrial space is vacant. This is the tightest in Canada’s industrial market which is marked by soaring prices and the fast take-up of industrial developments.

The largest of the sevenindustrial projects in Delta is now underway with the first phase of Delta Link Business Park already 70% leased or sold. Beedie’s Delta Link Business Park has started last week with a 2-phase 533,765 square foot development in the Tilbury area. The development will cover more than 1 million square feet that will be occupied by 7 buildings.

At present, Delta dominates the Metro’s industrial landscape. Fraser Valley has 27.1 million square feet of industrial space with 3.4% vacancy rate. About 1.3 million square feet is now under construction. There is strong demand for industrial space from distribution and logistics space. One example is BC Liquor Distribution Branch that has leased 412,000 square feet at Delta Tilbury’s Industrial Park.

At the Delta Link Business Park, the newest tenants include Leon’s Furniture that leased 434,000 square feet of industrial space, Swiss Water Decaffeinated Coffee Co and North Delta Seafoods. However, when demand is high, prices of industrial space certainly go up. According to results of a study made by Vancouver Real Estate Forum in April price per acre of Metro Vancouver industrial real estate has accelerated to $1.4 million up from $1 million 2 years ago.

For a real estate agent, time is always a priority but it is also important to focus on being productive instead of being busy. There are time management strategies that will help a real estate agent to be organized and more efficient.

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Considerations Before Buying A 12 Volt LED Strip Lighting

Whenever you need to buy a 12 volt LED strip lighting for any purpose whether it’s to light up the side of your car or, to hype up the swimming pool in your own backyard, there are things you must consider first because even though the LED technology consumes less electricity compared to the conventional bulbs, choosing the wrong LED bulbs is extremely dangerous and it can make any house vulnerable to fire.  Below are the considerations you must remember for your own safety and for the safety of your family and properties as well:

  • First thing that you will need to consider is the kind of LED strip that your house or office needs. Keep in mind that there are four kinds of LED strips you can choose from: the DC LED Flex strips which is the perfect choice if you specifically need the 12 volt LED strip lighting; the AC LED Flex strips which are flexible and you just need to plug them into the right power outlet and they are working; the LED Rope Light which is usually encased in the standard light rope packaging; and the High Power LED strips which have rigid strips with built-in drivers and circuitry. If you are not sure which of the LED strips will be perfect for you to use, it’s recommended that you consult someone who has enough knowledge when it comes to LED technology.
  • The next thing you will need to consider is the actual length of a LED strip that you will use for example, for your awesome display cabinet which holds your collection of action figures. The length of the strip must be able to fit the dimension of the cabinet to prevent overloading.
  • Keep in mind that not all LED strips can produce the same amount of brightness. Determine how bright the LED strips will be for your home. If you install LED strips that are too bright for your cabinet, this will cause physical damage to the ones inside the cabinet over the course of time. Also, you have to decide what colour the LED strips will produce when it’s lighted up.
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Reasons For Hiring Content Marketing Consultant

There are several reasons why you should hire an agency that will provide a dedicated content marketing consultant for your company. Hiring a marketing consultant comes with high demand nowadays because companies understand the benefits that their business can get out of putting an expert consultant on board. If you are not sure whether to hire an independent or free-lance content marketing consultant or train an employee to do the job, take a look at these points for ideas.

Reduced overhead expenses

When you hire a marketing consultant, you provide a specific timeline for the consultant to deliver his outputs or desired results. Within a span of time, while the consultant is working with your company, you don’t have to worry about his monthly salary, fringe benefits, insurance, allowances and other benefits provided to regular employees. Thus, you reduced your overhead expenses. You just have to create a contract, stipulate the conditions including the rates and you no longer have a professional obligation to the content marketing consultant. Provided that you pay and he delivers, your professional relations are already consummated.

Flexible work schedule

Content marketing consultants are not expected to get to the office from 8:00 o’clock in the morning until 5:00 o’clock in the afternoon or during regular office hours. He can come to the office when he needs some data, he can work at home or he can also stay longer in your office if the need arises so long as this arrangement is clearly stipulated in your contract. You can extend their contract or you can also cut it hort. In other words, you have complete control of your association with the consultant.

Consistent quality output

When you hire a content marketing consultant, you get the result of the person’s years of experience and expertise in the field. And because he is hired to perform specific tasks and deliverables, you can be sure that he will deliver consistent, high quality output. Make sure that you hire a qualified consultant in the industry and you can achieve this by looking closely at the consultant’s portfolio.

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