Category Archives: Business

Uncertain Times For The Real Estate Industry

COVID-19 has not yet affected the trucking industry. You can easily find a trucking company to ship your goods. Similarly, the corona virus has not seriously affected the Canadian housing market or commercial real estate. However, both industries are facing a great deal of uncertainty in the coming days because of the global impact of the outbreak.

According to Sotheby’s, International Realty real estate agent Paul Maranger, Air Canada has recently cancelled direct flights between Toronto and other Asian countries which means that foreign buyers are not travelling to Canada to look at properties. It is common for property buyers to refrain from real estate decisions during times of volatility.

Compared to counties like China, Italy, South Korea and Iran, Canada has been relatively unscathed by COVID 19. It is expected that the situation will stabilize by May when the flu season is over. Maranger remains optimistic that increased demand will be experienced by the housing market particularly since Canada has a great international reputation.

On the other hand, Christian Vermast, Sotheby’s agent, expects that the commercial aspect of the real estate market will be hit hard and fast. People are avoiding social gatherings and large groups. Businesses like restaurants and retailers may postpone their plans of expansion until next year. Residential real estate property decisions are more emotional while commercial property decisions are based on investment decisions.

While it is still premature to conclude about the effects of COVID-19 on Canada’s real estate market, it has been observed that commercial real estate market is slower moving than the stock market. However, the first quarter of the year is usually the weakest for commercial real estate so that making conclusions must be done carefully.

Since interest rates have been recently lowered, it could support consumer activity that can create increased momentum for Canada’s residential real estate sector.

Meanwhile, if you are trying to find a trucking company to ship your goods, make sure that you choose wisely. To save your precious time and money, look for the seasoned experts that can provide the right solutions for your needs with professional expertise at a competitive rate.

 

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Marketing Technologies For Real Estate Agents

In a YouTube video you will see King Kong Sabri Suby explaining the science of customer acquisition in the real estate industry. It is very likely that the client of a real estate agent is a stranger who won’t appreciate a sales pitch until he is ready. Clients prefer to work with someone they know which means building a good relationship early in the process.

The real estate industry is built on people and relationship but new technology has changed the game. By embracing recent innovations in technology, real estate agents can market a property to potential clients without missing out on a huge opportunity to make a sale.

Home buyers and sellers cannot be at the same place every time. For the real estate agent, time is very critical because he has to coordinate and attend open houses and showings. Aside from 360-degree and drone videography, 3D virtual tours are also available that allow a prospective buyer to view a client’s home even without their presence. Technology will also benefit global property investors who are unwilling to travel to visit a property.

Virtual reality is also important when the real estate agent offers a property that is still under development. It can be difficult for a client to imagine how the property will look like once it is completed and furnished. VR will allow a buyer to have a realistic view of the property that is completely developed.

According to the results of a 2018 survey made by the National Association of Realtors, 44% of recent buyers start the buying process by searching online for properties that are for sale. It is important for a real estate website to include specific keywords to make sure that website content appears higher in search results. People generally click on sites that appear on the first few pages of search engine results.

According to King Kong Sabri Suby, the number one highest converting and profit exploding traffic comes from organic search. Google can’t be tricked into ranking a site which means paying attention to SEO keywords that people use to search a property or a real estate agent with whom to work.

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Microsoft Backs Off From Changing Chrome’s Search Engine

When it comes to search engines and complimentary things like King Kong SEO, people have preferences, and people have trouble even entertaining the idea of changing it. So what Microsoft was thinking when they announced that its Office365 ProPlus package will switch with computers’ search engine with Microsoft Search in Bing, was a question people were openly and angrily asking about.

Late in February 2020 quietly announced that they’d change Google’s Chrome to Bing, their own search service, on all computers that run Office 365 ProPlus, which acts as the lynchpin of the Office 365 subscriptions.

The changes were to start happening in March 2020, and to end by July of the same year, depending on when corporate IT departments had scheduled Office 365 ProPlus’ upgrades. According to the company’s statement on the matter, starting with v.2020 of Office 365 ProPlus, the Microsoft Search in Bing will be installed on computers, with Bing becoming the default search engine for the Chrome browser. The extension will be installed alongside installations of Office 365 ProPlus, as well as updates of existing software.

Microsoft stated that they also had plans to do the same with Firefox, although they didn’t have a specific date.

According to the tech company, the reason for the change, was that Bing was necessary in order to ensure that the Microsoft Search function worked which, alongside an Office 365 account, allows users to search for internal information, like documents on OneDrive or SharePoint using the browser’s address bar.

With many like King Kong SEO generally being optimized for Google, the reaction to the planned changes were fierce and swift, with comments mocking  the company and openly mocking them as asinine.

In response, Microsoft has stated that they’re pulling back from the idea, saying that the Microsoft Search in Bing browser extension won’t be automatically deployed with Office 365 ProPlus. The company stated this via a blog post, noting that IT departments can choose to opt-in from the Microsoft 365 admin center.

However, people think that Microsoft isn’t being clear enough with its language, stating that the extension could be pushed to a few users, instead of everyone as originally planned.

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Useful Tips To Become A Successful Real Estate Agent

Having a pleasing personality and confident smile is very important for real estate agents. Generally, people prefer working with a real estate agent that they feel comfortable with. If crooked or misaligned teeth were not treated effectively during childhood, real estate agents have the option of braces for adults to achieve a confident and winning smile.

There is no question about the competitiveness of the real estate industry particularly in large cities like New York. For Ryan Serhant, a top-ranking New York City real estate broker, celebrated author, entrepreneur and TV personality, whatever he has achieved in not due to luck but his expertise on real estate and savvy personal branding.

Ryan attributes his successful career to being a performer. He believes that real estate is like theatre. Instead of scripts that have to be memorized, Ryan has to memorize neighbourhoods and data about buildings. Unlike other traditional realtors in New York City, Ryan thinks out of the box and strives to make things happen.

The Serhant team composed of 60 real estate agents and marketing staff who build their own personal brands as well as the Serhant brand. Serhant wants every individual team to become a powerhouse brand and work their way through the ranks to become a star performer.

Ryan is particularly proud of “Sell it like Serhant”, the new online course that includes his selling principles to achieve success in the industry. Success means closing more deals, increasing profitability, proper time management and more.

According to Ryan creating a compelling brand is the first step. It is important to create noise in social media to increase transparency and accessibility and establish confidence and trust on the brand. Real estate agents must be able to maintain fun across all the social media platforms to reach the audience.

There are affordable braces for adults that can be temporarily affixed to the teeth to achieve a straight and beautiful smile. Braces are considered as one of the most effective treatment methods for crooked and misaligned teeth on both children and adults. While treatment time may take 1 to 3 years, the result is the smile that you have always wished for.

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ESQ Business Services Puts Its Canadian HQ In Calgary

Calgary’s been working on attracting big businesses to the city in order to diversify its economy, and it seems to be working, with global software development company ESQ Business Services having chosen the city for its Canadian headquarters.

ESQ Business Services have been looking for a location for their latest subsidiary, Coudexa Technology Inc. The company already has offices in India, Mexico, Singapore, the UK, and the US, and has been looking at Canadian cities for locations, but ultimately decided to choose Calgary.

The choice was made thanks to some work put in by Calgary Economic Development program, which has been working on promoting Calgary in order to diversify the city’s economy.

ESQ CEO Paul Sandhu stated that the Calgary Economic Development’s efforts to attract investment in technology sectors outside of the usual oil and gas fields was a big factor in their decision in launching their new unit in the city of Calgary. He notes that working with the CED and their partners helped in greatly speeding up the process of starting their Cloudexa Technology software development operation by several months.

Calgary Business and Local Economy Program Sonya Sharp stated that they understand that time is key for any business looking to open up in Calgary, which is why the city, she says, focused on making their processes go as quickly and efficiently as possible for businesses.

She added that Calgary also recognizes that they need to improve things in order to make it easier for businesses to get a foothold in the city, and that also includes tightening their partnerships, like with the CED, in order to make sure that they can market the city effectively to potential businesses, and then get their doors open quickly once they actually make it into the city.

CED President and Chief Executive Officer Mary Moran stated that the decision made by ESQ Business Solutions says a lot about the city, noting that ESQ Business Solutions is a major tech sector leader, so for them to choose Calgary is speaks volumes what they can offer to companies as a technology and business hub in Canada.

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Importance Of SEO In The Real Estate Industry

Reviews that used to be ignored by companies have now become an important part of SEO strategy. For example, a digital agency can encourage employees to post King Kong SEO reviews with the right keywords to improve the site’s search ranking. When the company responds to the review with keywords, it drives more traffic to the site.

According to a 2018 survey by the National Association of Realtors, the first step that the recent 44% of buyers made in the home buying process is to search online for a sale. At least 87% of home buyers used the internet to look at photos of homes while 85% searched for detailed information on the properties that were for sale.

During the internet search for the best home to buy, home buyers also read reviews on real estate agents that they would like to work with. SEO has allowed real estate agents to reach potential clients that they may never meet without the right marketing strategy.

Only a few people can be expected to type the exact website address on the search bar. Most of them will do a quick Google search to find a trustworthy real estate agent. Leads from SEO keywords can close deals particularly when there is content that responds to specific home buying or selling search.

A real estate agent can set himself apart from others by using SEO keywords. Google keywords appear higher in search results whether for first-time home buyers or international clients who are looking for a summer home. Since buyers usually click on the sites that rank high in search results, it is important to use the right SEO keywords on website content or online advertising.

The real estate industry is built on relationships but technology has affected the way home buyers purchase a home. It is important to take advantage of new innovations so as not to miss the opportunity of selling a home to a client.

It is not only the real estate industry that benefits from SEO reviews; it has also affected the recruitment process. A digital agency that wants to attract talent can take advantage of King Kong SEO reviews from its employees to rank high on search results.

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